Our empowered team of seasoned professionals
fearlessly translates insights into strategy
with our customized learning experience.

OUR

EXPERTISE

Empowered and experienced,
we leave no stone unturned

INSIGHTS

Discovering, optimizing and affirming human behavior and experiences.

INSIGHTS

Attitude, Awareness & Usage

Brand Performance Tracking

Cultural & Social Trend Tracking

Consumer Co-Creation

Focus Groups

Friend Groups

In-Context Ethnographies

Online Bulletin Boards

Quantitative Surveys & Analysis

Shop-Alongs

Shopper Intercepts

SIVO Fishbowls

System 1 Techniques

User Immersion

Contact us to learn more:

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STRATEGY

Identifying the connection between learning and business opportunities.

STRATEGY

"Be The Consumer" Sessions

Brand Extension & New Product Development

Communication Checks & Optimization

Concept Development

Critical Loyalty Drivers

Employee Insights & Engagement

Foundational Learning

Ideation Sessions

Journey Mapping

Need State Mapping

Package Testing

Path to Purchase

Perceptual Mapping

Rapid Refinement

Contact us to learn more:

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PARTNERSHIP

Collaborating with you as thought leaders to forge the way through ambiguity.

PARTNERSHIP

RESEARCH PROJECTS:

Activation Sessions

Customizable Research Design

Personalized Content & Deliverables

Reporting

Video Storytelling

EXTENSION OF YOUR INSIGHTS TEAM:

Data Synthesis

Learning Plan Development

Project Management

Strategic Leadership

Contact us to learn more:

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CASE STUDIES

We thrive on harnessing our talent and passion to partner with like-minded clients.
Here are just a few examples of when we successfully leveraged our expertise in
Insights, Strategy and Partnership.

These are just a few examples of how we have leveraged our expertise to achieve smart, actionable results. Contact us - we would love to share additional case studies that are relevant to your business and unique needs.

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“The team at SIVO provides fresh perspective, meaningful discernment and strategic thinking. They bring seasoned experience and the ability to connect insights to a broader business strategy. They have helped us to see innovative alternatives that have opened up new ways of thinking for us. And, as individuals they are delightful and engaging; just a joy to work with!”

CHIEF HUMAN RESOURCES OFFICER
Health Care Company

CLIENT PARTNERSHIPS


TECHNOLOGY

FOOD & BEVERAGE

NATURAL & ORGANIC

HEALTH & WELLNESS

HOME GOODS

RETAIL

B2B

QSR

“You've taken a tight budget, even tighter time line and a tougher recruit and delivered. Throughout the entire process you made me feel comfortable and confident that it would happen within the specified parameters. So THANK YOU. ”

SENIOR CONSUMER INSIGHTS ANALYST
National Department Store

Boldly Redefining
the Learning Experience

Our Seasoned Team

Collectively we have deep experience and broad expertise. We are highly skilled consumer anthropologists who ask the right questions in the right way, listen deeply, and make keen observations of the unspoken.

Your Trusted Partner

Because of our depth of experience, we inspire trust in all our clients. They are confident that they will get a superior quality product from start to finish: from research design to fielding to strategy & execution to storytelling. Nothing feels better than knowing that your project is in capable hands. We are all-in. And you’ll feel it.

Passion for Our Work

We are an optimistic, supportive tribe of can-do people from various backgrounds and specialities. Our energy and passion is contagious. Just ask any of our clients and they’ll tell you it’s obvious that we truly love what we do and we bring that excitement to their teams.

OUR

PEOPLE

Dedicated talent
is what sets us apart

MARILYN WEISS

FOUNDING PARTNER

Marilyn is a passionate, dynamic researcher with over 20 years of experience. Her approachable manner inspires people to invite her into the most personal aspects of their life. Marilyn has never met a stranger. Her previous life as a pediatric ICU nurse is a testament to her bravery, ability to remain calm under pressure and her undeniably huge heart.

Connected by the common core belief that ‘in the middle’ is where life happens, Marilyn and Cindy bonded instantly upon meeting in 2010. That middle area, the elusive emotional territory that these two insight experts seek to deeply understand, inspired the name SIVO which means “Gray” in Croatian. SIVO Insights is an innovative, global full-service insights and strategy firm that thrives under their leadership, which is a perfect balance of Cindy’s drive & discipline and Marilyn’s passion & approachability.

Their fearless pursuit to translate insights into action is shared by their talented team representing a variety of experiences and specialties.


OUR PEOPLE MAKE THE DIFFERENCE

Energetic, confident and passionate,
each team member is committed to delivering the SIVO vision.


Jodi Becker

Susan Bernstein

Ralph Blessing

Judy Deis

Jennifer Dilley

Katherine Emmons

Ruthie Feinstein

Scarlett Ferguson

Mark Fischer

Rachel Maya Fremeth

Mindy Furbish

Martha Gordon

Jen Hawley

Jennifer Hinton

Kobi Hoffman

Rita Johnston

Orit Kidron

Katy Koestler

Jessica Kurth

Cindy Larson

Mary Meehan

Julie Monson

Laurie Olson

Therese Peterson

Jeri Quest

Jessica Quinn

Carrie Schmitz

Laurie Sigel

Jennifer Spainhour

Natalie Sprute

Molly Stafford

Michelle Sullivan

Kris Vihovde

Nic Windschill


“Sivo Insights brings a winning combination of research expertise, passion, and creativity that enables me to deliver impactful consumer insights to the organization. We view them not only as a valued partner, but an extension of our team.”

CONSUMER RESEARCH MANAGER
Global Electronics Retailer

CONNECT WITH US

At SIVO Insights, we are passionate about what we do and eager to put our collective skills to work for you.

To get the right solutions for your research needs, give us a call or send us an email. Or, just fill out the form on your right and we’ll get back to you shortly.

We can't wait to hear from you!
612-567-6830
SIVO Insights, Inc.
601 Carlson Parkway, Suite 1050
Minnetonka, MN 55305
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